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Grab Your Favorite Gals and WIN a Trip to Experience Alpharetta, GA 
August 20, 2022 12:00 p.m. – Alpharetta is the perfect destination for any type of traveler, but throughout September and October, the Alpharetta Convention and Visitors Bureau is highlighting a very special group of people – the ladies! To make this extraordinary, the Alpharetta Convention and Visitors Bureau has brought back giveaways, and the Girls Guide to an Alpharetta Getaway is valued at approximately $1,350! Whether you want to travel with girlfriends, your mom or do something special with your daughter, Alpharetta has a jam-packed list of ways for you and your favorite gals to experience the destination.  

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Top High School Football Teams Make Way to Alpharetta
July 20, 2022 9:00 a.m. – The Freedom Bowl brings together top high school football teams together to compete in four games over two days at Milton High School. The event happening August 19 and August 20, encompasses over 500 players and 75 coaches to promote high school football and player development. The Freedom Bowl also educates student athletes, coaches, their families and fans on true heroism and to support those who serve and protect our nation.

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Nike Brings Football Legends to Alpharetta for Nike Football Skills Camp
June 24, 2022 9:00 a.m.
Stetson Bennett, Travon Walker and D’Andre Swift will be making their way to Alpharetta to be featured camp instructors at the Nike Football Skills Camp hosted at Milton High School, July 18-20.

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Triple Crown Softball Southeast Nationals Returns!
June 20, 2022 3:00 p.m.
Over 100 girls fastpitch softball teams are heading to Alpharetta for four days of tournament play at The Triple Crown Southeast Nationals from July 14 – 17, 2022. The tournament will be held at multiple North Fulton sports facilities including Alpharetta’s North Park. Fastpitch club travel teams from throughout the country with top nationally ranked girls 14U, 16U and 18U will compete for the Southeast Nationals title over the four-day tournament.

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Fetch Park – The Trailblazing Off-leash Dog Park Bar & Social Hub –
Is Set to Open Its’ Alpharetta Location Friday, June 24th

June 15, 2022 9:30 a.m.
Fetch Park – the trailblazing off-leash dog park bar and social hub that has been featured by the likes of The Travel Channel, ESPN, Discovery Channel, Magnolia Network, GoDaddy and more is set to open its fourth BARk location at 11440 Maxwell Road next door to Ameris Bank Amphitheatre and just a stone’s throw away from both downtown Alpharetta and North Point Mall.

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Alpharetta To Host Braves Country Battles Youth Championship
Three-day baseball tournament at Wills Park and Webb Bridge Park, July 8-10
June 9, 2022 9:00 a.m.
The Atlanta Braves™ will host over 70 youth baseball teams from all over the Southeast to compete in the Braves Country Battles Youth Championship at Alpharetta’s Wills Park and Webb Bridge Park from Friday, July 8 through Sunday, July 10, 2022. Previous Braves Country Battle tournaments held in each state within Braves Country determined the teams invited to play in

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All Inclusive Foodie Festival Comes to Alpharetta
June 8, 2022 2:00 p.m.
A weekend of delectable food from Alpharetta’s top chef’s is what’s on the menu! In honor of celebrating Alpharetta’s incredible dining scene, Taste Around Town will host its inaugural all-inclusive event July 22-23 at Union Hill Park.

If you are a foodie, this event is for you! Taste Around Towns VIP, all-inclusive experience will span across the weekend with three separate tasting sessions. Chefs from the surrounding area will bring their A-game with special dishes created for sampling while attendees watch cooking demonstrations, listen to live music and enjoy tasty beverages.

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Alpharetta Invites You to Visit – And Be Sure to Come Hungry!
June 1, 2022 11:00 a.m.
Whether you’re checking out one of 200+ restaurants, sipping on brews and spirits at local hangouts, checking out a local food festival, or learning how to create mouthwatering cuisine at one of Alpharetta’s distinguished cooking schools, visitors will engage all of their senses in this foodie paradise.

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Sip, Sip, Hooray – The First Alpharetta Wine Festival
May 25, 2022 1:30 p.m.
Vino-lovers rejoice as Alpharetta hosts the inaugural Alpharetta Wine Festival on Sunday, June 12, on the Town Green in downtown Alpharetta from 2:00 – 5:00 p.m. Sip and savor wines from all over the world as local restaurants serve up wine tastings to festival goers throughout downtown. Attendees will mingle amongst the crowd while listening to live music and perusing the pop-up shops with fabulous goods available for purchase.

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Dance Under the Moonlight During Brew Moon Fest 2022
May 18, 2022 1:00 p.m.
Downtown Alpharetta streets turn into a dance floor during the 2022 Brew Moon Fest in Alpharetta. This award-winning, bi-annual event invites attendees to enjoy live music, delicious bites, and sip on refreshing drinks from local favorites like Jekyll Brewing Company. From the bites to the brews and add in the tunes, Saturday, June 4 in downtown Alpharetta will be a rocking good time.

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Welcoming TSP Live to Alpharetta
May 9, 2022 1:00pm
TSP Live, a Traffic Sales and Profit event, will be host their 6th Annual TSP Live in Alpharetta, GA. Thursday, June 23, 2022, through Saturday June 25, 2022, The Hotel at Avalon will be seeping with inspiration and collaboration.

Traffic Sales and Profit was founded by Lamar Tyler, using his motto, “The Gatekeepers Are Gone!” Lamar created this intimate event to bring members of the African American community together to share tools and skills to drive more leads to their websites, convert more sales to their products and increase profit within their small businesses.

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Georgia State Golf Association Brings Hole in One Event to Alpharetta
May 5, 2022 1:00 p.m.
Women amateur golfers of any skill level are invited to take to the green in the Georgia State Golf Association 2022 Women’s Four-Ball Championship. The event will be hosted at the Echelon Golf Club in Alpharetta on Wednesday, June 1 and Thursday, June 2. Entries for the event are open to two-person teams. 48 teams will play a total of 36 holes of four-ball stroke play. For the younger golfers, this event welcomes you to participate! Registration is open to all ages and closes Wednesday, May 18.

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Sanctioned USA Triathlon Event Moves to Wills Park
May 2, 2022 9:00 a.m.
Wills Park in Alpharetta will be bursting with activity on Sunday, May 22, 2022, during the Dawson Pediatric Peach Kids Triathlon. Previously hosted at Windward Lake Club, the sanctioned USA Triathlon event will now be hosted in a new location, Wills Park. Children ranging from 6 years old to 14 years old will be competing in the triathlon and attempting to earn their spot on the podium. Age brackets are separated by Juniors, 6 to 8 years old, Intermediates, 9 to 11 years old, and Seniors, 12 to 14 years old. Each age group has age-appropriate divisions for the completion of the race. For example, the Juniors will have a 50-yard swim while the Seniors will swim 200-yards.

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Get Ready to Groove During Alpharetta’s Home by Dark Concert Series
April 27, 2022 12:00 p.m.
It’s no secret, Alpharetta knows music. Created in 2007 to bring a line-up of music to the residents and visitors of Alpharetta, Home by Dark is back for another great year, as well as a new extension to the concert series, that will get you grooving to the beat! The second Saturday of the month, beginning May 14 through September 10, Home by Dark at Brooke Street Park located behind City Hall at 2 Park Plaza, Alpharetta, Georgia, will be packed with lawn chairs and picnic blankets as concertgoers enjoy the sounds of the fabulous performers. It will be hard to stay in your seat when you want to sway to the music of the incredible songwriters that take the stage to perform alongside the Home by Dark Band.

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Weekend Full of Color During the Alpharetta Arts Streetfest
April 22, 2022 11:30 a.m.
Memorial Day Weekend in Alpharetta will be bursting in color during the Alpharetta Arts Streetfest. Happening May 28 – 29, 2022, at The Grove behind the Alpharetta Community Center in Wills Park. More than 100 artists will have their creations for sale during this free to attend event.

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Giddy Up to Wills Park for the National Cowboy and Pro Rodeo Association Finals
April 4, 2022 8:00 a.m.
Time to don your hats, dust off your boots and secure your belt buckle for the National Cowboy and Pro Rodeo Association (NCPRA) finals in Alpharetta. The three-day, multi-event competition will take place from Thursday, May 5, 2022, through Saturday, May 7, 2022, at the Wills Park Equestrian Center. Whether you’re an avid rodeo fan or new to the scene, you’re in for a rootin’ and tootin’ good time! The competition will feature cowboys and cowgirls in Bareback Bronc Riding, Break-Away Roping, Bull Riding, Calf Roping, Cowgirl’s Barrel Racing, Saddle Bronc Riding, Steer Wrestling and Team Roping.

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30th Annual Taste of Alpharetta is Welcomed Back with a Chef’s Kiss
March 28, 2022 9:45 a.m.
The 30th Annual Taste of Alpharetta will fill the streets of downtown Alpharetta with drool-worthy aromas from signature dishes served by restaurants across the North Fulton area. On May 12th from 5:00 p.m. – 10:00 p.m., the downtown area on both the east and west sides of Main Street will be lined with booth after booth serving delectable bites. Visitors can enjoy culinary creations from restaurants such as 2BWhole Gluten Free Bakery, Bagel Boys Café, Coalition Food and Beverage, Foundation Social Eatery, Holmes Restaurant, Minnie Olivia Pizzeria, Smokejack BBQ, VAS Kouzina, and many more. Families will love the Kid Zones where children can enjoy wild, unforgettable fun and all ages will enjoy the toe-tappin’ tunes from live music performances from soulful pop artist, Michael Mango, blues Americana folk band, Heather Luttrell and the Possumden, Her Majesty’s Request, a British Invasion/pop group, and more across three different stages throughout downtown!

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Alpharetta Invites Visitors to Push Play on an Alpharetta Music Getaway Visitors are invited to rock out at more than 140 concerts throughout the city in 2022
March 4, 2022 11:00 a.m.
With a plethora of toe-tappin’ music events, Alpharetta, Ga. has quickly become one of the top destinations in the Southeast for its magnificent music scene. This Alpharetta Convention and Visitors Bureau “Push Play on an Alpharetta Music Getaway” tourism campaign highlights some of the city’s best musical entertainment. While Alpharetta gets ample attention for its quality dining and extensive shopping, the live music landscape has rapidly become an essential part of what attracts visitors to the city. From upbeat beachy cover bands to soulful country crooners, djembe-driven beats to otherworldly funk, Alpharetta is your go-to for live music in exceptional indoor and outdoor venues.

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Alpharetta Welcomes Figure Skaters To 2022 Magnolia Open Three-day figure skating competition at The Cooler, March 11 – 13
February 25, 2022 1:30 p.m.
For those who avidly watched the Winter Olympics and want more of the icy action, the 2022 Magnolia Open hosted by the Atlanta Figure Skating Club will be held at The Cooler Family Skate Center on March 11 – 13, 2022. The event will draw nearly 200 skaters to compete in multiple figure skating events in the well balanced and Excel levels, starting with basic skill levels and ranging up to adults, for all Excel and Special Olympics.

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The Alpharetta Convention and Visitors Bureau Offers Free Family Reunion Workshop
February 22, 2022 11:30 a.m.
The Alpharetta Convention and Visitors Bureau will host a FREE Family Reunion Workshop on Saturday, March 26 from 10 a.m. – 12 p.m. at the Mansell House & Gardens. The Alpharetta CVB’s family reunion specialist will help attendees gain insight into the planning process and highlight how Alpharetta’s mild seasons, charming parks and pavilions, exceptional facilities, and easy access to world-class shopping, dining, and entertainment make it the perfect location for fun-filled special events.

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Celebrate Exceptional Eats During Alpharetta Restaurant Week
Over 30 Awesome Alpharetta Restaurants Offering Prix Fixe Meals, Feb. 20 – 26
Jan. 25, 2022 10:40 a.m.
Alpharetta boasts an unbeatable selection of top-notch culinary hot spots and Alpharetta Restaurant Week is the perfect time for patrons to try a new eatery or revisit a favorite. More than 30 Alpharetta restaurants will offer a special three-course dinner menu from $25 -$50 and many also offer three-course lunches for $20 -$35 (beverage, tax, and gratuity not included). This weeklong celebration of Alpharetta’s dining scene will take place Feb. 20 – 26, 2022.

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Alpharetta Is BIG On Family Fun This Winter
Colossal adventures await families at the city’s larger-than-life attractions this January and February
Jan. 6, 2022 12:30 p.m.
Alpharetta delivers BIG on a family getaway filled with thrilling attractions, games galore, epic arts activities and kid-friendly workshops this January and February. Visitors looking for an adventure to scare away the winter blues will find excitement around every corner in Alpharetta, GA. With so many exhilarating explorations to take in, “Alpharetta Is Big On Family Fun” this season.

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Dinosaurs Have Arrived In Alpharetta, Georgia
Immersive dinosaur experience, Dino Safari: A Walk-Thru Adventure, opens today at North Point Mall and runs through Spring 2022
Nov. 19, 2021 9:00 a.m.
Imagine Exhibitions brings a dinosaur-filled indoor experience to Alpharetta, Ga. for local families and visitors to get up-close-and-personal with larger-than-life replicas of the most fascinating, fan-favorite prehistoric inhabitants! Dino Safari: A Walk-Thru Adventure opens today inside Alpharetta’s North Point Mall. Tickets are on sale now and can be purchased at DinoSafari.com.

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Alpharetta To Host TYGTAL 2021 Next Level Football Junior Classic
Over 100 high school juniors from across the country to compete at the highest level during 3-day football exposure event and game, Dec. 17 – 19
Nov. 8, 2021 2:30 p.m.
TYGTAL Exposure will bring the Next Level Junior Classic (NLJC) to Alpharetta, Ga. on Friday, Dec. 17 through Sunday, Dec. 19 at Kings Ridge Christian School. This weekend football event is full of life experiences for more than 100 elite high school class of 2023 athletes and their families from all over the country. Each player in attendance has been evaluated and offered to attend the weekend by TYGTAL Exposure. The event will culminate with participants competing in a head-to-head football game on Sunday, Dec. 19 at 1 p.m.

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Alpharetta Welcomes Olympic Hopeful Figure Skaters To The U.S. Figure Skating 2022 Championship Series
Five-day figure skating competition at The Cooler, November 16 – 20
Nov. 4, 2021 4:00 p.m.
The nation’s top figure skaters are headed to Alpharetta, Ga. for the U.S. Figure Skating 2022 Championship Series presented by Toyota set for Tuesday, Nov. 16 – Saturday, Nov. 20, 2021, at The Cooler. The event will draw 440 skaters from all over the U.S. to compete in figure skating events including Singles and Ice Dance. The competition is a prequalifying competition prior to U.S. Figure Skating nominating athletes to the U.S. Olympic Figure Skating Team. The event is hosted by the Atlanta Figure Skating Club.

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Janet Rodgers, President and CEO of the Alpharetta Convention & Visitors Bureau, Awarded Greater North Fulton Chamber of Commerce’s
Business Woman of Excellence Living Legacy Award
Nov. 2, 2021 3:00 p.m.
The Greater North Fulton Chamber of Commerce (GNFCC), recently announced the winners of the 2021 North Fulton Women INfluencing Business Awards. The Business Woman of Excellence Living Legacy Award was presented to Janet Rodgers, President and CEO of the Alpharetta Convention & Visitors Bureau. The GNFCC’s 2021 North Fulton Women INfluencing Business Awards were presented at the Chamber’s WellStar Monthly Luncheon Series on Tuesday, October 26, 2021, at the Westin Atlanta Perimeter North.

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Unwrap the Magic In Alpharetta, GA
Explore Alpharetta’s 250+ distinctive shops and festive events throughout the city this holiday season
Nov. 2, 2021 1:00 p.m.
It truly is the most wonderful time of the year! With the chill in the air and the magic of the season, visitors will find plenty of holiday fun in Alpharetta! Shoppers can find exquisite gifts for everyone on their list by heading to more than 250+ shops located throughout the city in three distinct shopping districts of Avalon, North Point and Downtown Alpharetta – all within one mile of each other. Alpharetta is a one-stop locale for finding all the perfect presents for everyone on their gift list. The city also offers a spectacular array of events ranging from fireworks, tree lightings, life-size nutcrackers, open air markets, ice skating and Santa sightings galore. Alpharetta invites visitors to get into the spirit of the holidays and “Unwrap The Magic In Alpharetta, GA” this November and December.

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2021 Holiday Happenings In Awesome Alpharetta
Oct. 22, 2021 12:00 p.m.
The holiday season brings plenty of excitement and enchantment around every corner in Alpharetta, Ga. From Santa sightings, holiday shopping and dining, tree lightings and life-sized Nutcrackers, Alpharetta is definitely on the nice list. To squeeze in all the glee leading up to the holidays, it takes a bit of planning. Please find a list of Awesome Alpharetta holiday happenings below.

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Alpharetta Convention & Visitors Bureau Achieves Gold Level
Benchmark of Excellence Recertification From The Georgia Association of Convention & Visitors Bureaus
2021 marks the fifth time the Alpharetta CVB has earned certification

Oct. 7, 2021 10:00 a.m.
The Alpharetta Convention and Visitors Bureau has received a Benchmark of Excellence CVB, Gold level status recertification from the Georgia Association of Convention and Visitors Bureaus (GACVB) for the fifth time. The Alpharetta CVB is one of nine CVBs in the state to attain the prestigious Gold level designation.

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Alpharetta Women’s Half Marathon & 5K Race Presented by Altra Running Returns Oct. 24
Alpharetta welcomes runners from all over the Southeast for the Women’s Half Marathon & 5K Race
September 23, 2021 1:20 p.m.
The Alpharetta Women’s Half Marathon & 5K Race presented by Altra Running is set for Sunday, Oct. 24, 2021, starting and finishing at the family-friendly atmosphere of Avalon. Over 1,000 racers from 18 states have already registered to run the 2021 race. The Alpharetta Women’s Half Marathon & 5K Race presented by Altra Running offers options for serious runners to beginners and walkers.

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The Alpharetta Convention and Visitors Bureau Offers Free Family Reunion Workshop
September 20, 2021 3:00 p.m.
The Alpharetta Convention and Visitors Bureau will host a FREE Family Reunion Workshop on Saturday, Oct. 16 from 10 a.m. – 12 p.m. at the Mansell House & Gardens.
The Alpharetta CVB’s family reunion specialist will help attendees gain insight into the planning process and show how Alpharetta’s easy access, mild seasons, exceptional facilities and world-class shopping, dining and entertainment make it the perfect location for fun-filled special events.

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Music Fills The Streets Of Downtown Alpharetta At The 8th Annual Wire & Wood Alpharetta Music Festival
Two-day, FREE festival with over 30 artists on six stages, Oct 8-9
September 15, 2021 12:00 p.m.
The Wire & Wood Alpharetta Music Festival returns to Downtown Alpharetta for its eighth year on Friday and Saturday, Oct. 8 – 9 from 5 p.m. – 11 p.m. The FREE admission festival will showcase more than thirty (30) performances by singer-songwriters representing a variety of music genres on six outdoor stages throughout the Downtown Alpharetta area. This year’s festival will feature headliners Drew Holcomb & The Neighbors and Ruthie Foster. In addition to music, festival goers can enjoy food from local restaurants and food trucks.

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Dig In For A Good Cause During Alpharetta Restaurant Month
Over 25 Alpharetta restaurants offering 20 percent discount with dining card, Oct. 1-31
Sept. 7, 2021 3:00 p.m.
The Alpharetta Chamber of Commerce and the Alpharetta Convention and Visitors Bureau have teamed up to present Alpharetta Restaurant Month (ARM) during the month of October 2021. Alpharetta, Ga. is well known for its culinary scene and epicureans can now purchase a dining card to receive 20 percent off the total food bill (beverages and gratuity not included) at more than 25 participating Alpharetta restaurants between October 1-31, 2021. ARM serves up two good causes by bringing awareness to the importance of Alpharetta’s restaurant industry and by donating a portion of the dining card proceeds to two local charities: Senior Services North Fulton and She Is Safe.

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Freedom Bowl Kicks Off Labor Day Weekend
Six High School football teams from around the Southeast to compete for the Bowl Championships, Sept. 2 – 4
Aug. 25, 2021 11:00 a.m.
The Freedom Bowl brings together six top high school football teams over Labor Day Weekend to compete in three games over three days at Milton High School. The event encompasses over 500 players and 75 coaches to promote high school football and player development. The Freedom Bowl also educates student athletes, coaches, their families and fans on true heroism and to support those who serve and protect our nation.

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Push Play On An Alpharetta Music Getaway
Visitors are invited to rock out at more than 70 concerts throughout the city this fall
August 4, 2021 12:30 p.m.
– Live music is back and Alpharetta’s toe-tappin’, finger snappin’ lineup is jam-packed with concerts from every genre. Fall is the perfect time to push play and start planning a getaway to this music-filled destination. From every corner of the city, music lovers can find an acoustic artist crooning, a band rocking or a unique musical experience waiting to be seen and heard. More than 70 concerts and music events await visitors before the end of October. With so many concerts to take in, Alpharetta invites travelers to plan an “Push Play On An Alpharetta Music Getaway” adventure this autumn.

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8th Annual Wire & Wood Alpharetta Music Festival Announces Headliners
Free music festival in Downtown Alpharetta to feature Drew Holcomb & The Neighbors,
Ruthie Foster and more on over six stages, Oct 8-9

July 21, 2021 11:15 a.m.
The Wire & Wood Alpharetta Music Festival returns to Downtown Alpharetta for its eighth year on Friday and Saturday, Oct. 8 – 9 from 5 p.m. – 11 p.m. The FREE admission festival will showcase more than thirty (30) performances by singer-songwriters representing a variety of music genres on more than six outdoor stages throughout the Downtown Alpharetta area. This year’s festival will feature headliners Drew Holcomb & The Neighbors and Ruthie Foster. In addition to music, festival goers can enjoy food from local restaurants and food trucks.

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Alpharetta To Host Braves Country Battles Youth Championship
Three-day baseball tournament at Wills Park and Webb Bridge Park, July 9 -11
June 25, 2021 1:00 p.m.
The Atlanta Braves™ will host over 50 youth baseball teams from all over the Southeast to compete in the Braves Country Battles Youth Championship at Alpharetta’s Wills Park and Webb Bridge Park from Friday, July 9 through Sunday, July 11, 2021. Previous Braves Country Battle tournaments held in each state within Braves Country determined the teams invited to play in Braves Country Championships. Eligible teams will have players that range from 7 – 14 years old.

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Alpharetta Welcomes Triple Crown Southeast Nationals
Four-day girls fastpitch softball tournament at North Park, July 15 – 18
June 24, 2021 1:30 p.m.
Over 100 girls fastpitch softball teams are heading to Alpharetta for four days of tournament play at The Triple Crown Southeast Nationals from July 15 – 18, 2021. The tournament will be held at multiple North Fulton sports facilities including Alpharetta’s North Park. Fastpitch club travel teams from throughout the country with top nationally ranked girls 14U, 16U and 18U will compete for the Southeast Nationals title over the four days.

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Events And Live Music Are Back And Better Than Ever In Awesome Alpharetta
June 17, 2021 2:00 p.m.
Awesome Alpharetta is abuzz once again as residents and visitors to the city can start to enjoy live music, a variety of special events and fun activities around every corner and every weekend. From fireworks to farmers market mornings, big name concerts to up-and-coming artists not to miss, Alpharetta is your go-to for events and live music this summer and beyond.

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Alpharetta Welcomes Top Figure Skaters To 2021 Atlanta Open
Four-day figure skating competition at The Cooler, June 16-19
June 7, 2021 9:30 a.m.
The 2021 Atlanta Open hosted by the Atlanta Figure Skating Club will be held at The Cooler Family Skate Center on June 16- 19, 2021. The event will draw nearly 400 skaters from all over the U.S. to compete in multiple figure skating events including Solo Dance, Pairs Skating, Couples Ice Dance and Singles in well balanced and Excel levels starting from Beginner all the way up to Senior and Adult levels.

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Visitors Are Invited To Explore Alpharetta’s Artsy Side This Summer
City’s thriving arts scene entices travelers to study, make, hear, watch and buy art
June 2, 2021 9:20 a.m.
Alpharetta’s art scene is abuzz with something to offer every artistic mind and spirit. From culture-infused theatre acts and live music to galleries galore and sculptures to explore, the vibrant arts landscape in the city is simply waiting to be discovered for travelers’ next getaway or road trip. With so many fantastic art-filled activities to try, Alpharetta invites visitors to plan an “Artsy Alpharetta” adventure this summer.

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