Awesome Alpharetta

Explore Alpharetta, GA, just 30 minutes from Atlanta, where city vibes meet small-town charm. Discover shops, dining, events, and more in this vibrant Southern gem. Named The South’s Best Cities On The Rise 2024 by readers of Southern Living® Magazine, Alpharetta offers over 300 experiences between the North Georgia Mountains and Atlanta. Your adventure begins here!

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Experience Your AWESOME: Win a Weekend Getaway to Alpharetta!

Alpharetta is a city that offering a diverse range of experiences for travelers seeking to be inspired. From vibrant music scenes to eclectic shopping, thrilling events, exquisite dining, captivating attractions, and a thriving arts community, Alpharetta is a destination that promises to leave visitors with new awesome memories.

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Alpharetta's A-List

  • Ameris Bank Amphitheatre Concerts

    Featuring the biggest names in country, rock, and the top 40 from April to October, the Ameris Bank Amphitheatre provides a captivating setting for music lovers to experience performances beneath the stars...

    Learn More
  • The Grove at Wills Park

    Alpharetta Arts Streetfest

    May 25-26, 10:00 am - 5:00 pm

    Stroll through the outdoor gallery, meet the artists and acquire a piece of original whimsical art....

    Check It Out!
  • Wills Park Recreation Center

    Dawson Pediatrics Peach Kids Triathlon

    June 9, 2024, Race starts at 7:30 am

    This high-quality youth triathlon experience for the entire family is focused on fitness, fun, and safety...

  • Giveaway's at the Welcome Center!

    National Travel & Tourism Week

    May 19-25, 2024

    This is an annual tradition in the U.S. hospitality industry to celebrate the value travel holds for our communities, economy, businesses, and personal well being....

    Travel Awaits!
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