Awesome Alpharetta

Explore Alpharetta, GA, just 30 minutes from Atlanta, where city vibes meet small-town charm. Discover shops, dining, events, and more in this vibrant Southern gem. Named The South’s Best Cities On The Rise 2024 by readers of Southern Living® Magazine, Alpharetta offers over 300 experiences between the North Georgia Mountains and Atlanta. Your adventure begins here!

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Experience Your AWESOME: Win a Weekend Getaway to Alpharetta!

Alpharetta is a city that offering a diverse range of experiences for travelers seeking to be inspired. From vibrant music scenes to eclectic shopping, thrilling events, exquisite dining, captivating attractions, and a thriving arts community, Alpharetta is a destination that promises to leave visitors with new awesome memories.

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Alpharetta's A-List

  • Ameris Bank Amphitheatre Concerts

    Featuring the biggest names in country, rock, and the top 40 from April to October, the Ameris Bank Amphitheatre provides a captivating setting for music lovers to experience performances beneath the stars...

    Learn More
  • Downtown Alpharetta

    Alpharetta Wine Festival

    April 14, 2024 from 2:00–5:00p.m.

    Sample wines from your favorite participating restaurants and businesses. Ticket holders will receive complimentary wine tastings and a commemorative glass....

    Sip, Sip, Hooray!
  • Union Hill Park


    April 20 from 1:00-6:00p.m.

    GrillFest is a celebration of all of our favorite foods that can be prepared on the grill, smoker, or flat-top griddle. ...

    Sizzle Your Senses!
  • Wills Park Equestrian Center Arena

    Celebrate Freedom Rodeo

    May 2-4

    This action-packed western celebration will feature special events for all ages and is sure to put the whole family in a hootin’ and hollerin’ mood....

    Ride Away!
  • Downtown Alpharetta

    Taste of Alpharetta

    May 9, 2024 from 5:00-10:00p.m.

    The Taste of Alpharetta boasts an unforgettable array of culinary magic throughout the area’s charming downtown....

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