Don’t Miss Events
Looking for a list of ‘Don’t Miss’ events in Alpharetta? Look here for ongoing and popular annual events in the Alpharetta area. Plan ahead so you don’t miss these happenings!
Ongoing Events
Alpharetta Farmers Market
Saturday mornings, April 4–November 14, 2026
Downtown Alpharetta
Shop local at the Alpharetta Farmers Market featuring food vendors including produce, grass-fed meats, cheese, baked goods, and more.
Alpharetta Food Truck Alley
The 4th Thursday of the month from April to October
Downtown Alpharetta
Stroll the streets, eat delicious food, listen to some great music, and kick off the weekend a little early! Approximately six to eight food trucks will roll out amazing eats with seating available on the street.
Alpharetta Moonlight Market
Select Fridays, from May to September
Alpharetta City Center, 2001 Commerce St.
Discover unique finds from local artists and makers, enjoy live music, and soak up the energy of Alpharetta after dark.
Avalon Nights Live
Fridays from April to October
Avalon, 400 Avalon Blvd.
Unwind after a long week with live music in The Plaza at Avalon Nights Live! Grab your friends and family and get ready to dance the night away.
Alpharetta Music City—Live Music Match
Music Match was created to bring original musicians to you and create a vibrant music scene year-round in Alpharetta.
Home by Dark Concerts at Union Hill Park
One weekend each month, May–October
Union Hill Park, 1590 Little Pine Trail
The Home by Dark at Union Hill Park will provide patrons an opportunity to purchase premier table seating for a premium musical experience under the covered pavilion nestled amongst the peaceful trees of the park. Admission ticket required.
On The Green Alpharetta Concert Series presented by Alpharetta Rotary Club
2nd and 4th Fridays from May through September
Alpharetta Town Green, 2001 Commerce St.
Perfect for families, friends, and anyone looking to enjoy a night outdoors. Guests are encouraged to bring lawn chairs and settle in early. Make the night even better by grabbing takeout from one of Downtown Alpharetta’s restaurants just steps away.
Songwriters at Sundown, An Evening with Home by Dark at Brooke Street Park
Select Saturdays: June 13, July 11, August 8, and September 12
Brooke Street Park, 2 Park Plz.
Bring a blanket and a picnic, and enjoy free, live, family-friendly performances by different Alpharetta-based entertainment groups.
Under the Stars at Brooke Street Park Concert Series
Select Saturdays: June 20, August 22, September 19
Brooke Street Park, 2 Park Plz.
Experience one of Alpharetta’s most charming nights out at the Brooke Street Park concert series in Downtown Alpharetta. Please note that this is a ticketed event, with all proceeds benefiting the Rotary Club of Alpharetta and its charitable work throughout the community.
2026 Annual Events
Alpharetta Arts Fest
May 23–24, 2026
The Grove at Wills Park, 175 Roswell St.
Located behind the Alpharetta Community Center
Alpharetta Arts Fest fills the Grove with a colorful, whimsical artist market that visitors love exploring over the holiday weekend. Browse unique works from talented makers, grab tasty bites and drinks from the lively Food Court, and let the kids dive into hands‑on fun in the Kidz Zone. It’s the perfect way to spend a day discovering art, flavor, and creativity in Alpharetta. This event is rain or shine.
Memorial Day Tribute
May 25, 2026
Alpharetta City Hall, 2 Park Plz.
Alpharetta’s Memorial Day Celebration honors the brave men and women who gave their lives in service to our country. This moving tribute features patriotic ceremonies, a keynote address from decorated veteran Tommy Clack, and the playing of “Taps.” The free event invites all to pause, reflect, and remember our fallen heroes.
Alpharetta Brew Moon Fest
June 6, 2026
Downtown Alpharetta
Downtown comes alive for this annual beer fest with great food and beverages for purchase. Bring your own chairs or tables, available for purchase.
4th of July Celebration
July 4, 2026
Wills Park, 11925 Wills Rd.
Pack a picnic and celebrate our great nation with your family under the stars. A brilliant display of fireworks at dusk! Come decked out in good ole’ red, white, and blue!
Grand Tasting Alpharetta
August 27, 2026
The Hotel at Avalon, 9000 Avalon Blvd.
Enjoy complimentary bites from 20+ of Alpharetta’s top chefs and bakeries, along with wine, beer, and cocktail tastings, culinary demonstrations, and live music. Presented by Taste of Atlanta, this 21+ event invites guests to indulge in unlimited tastings and cast their vote for Best Taste, Best Dessert, and Best Beverage.
Savor the Boulevard
October 4, 2026
Avalon, 400 Avalon Blvd.
You’re invited to Avalon’s largest outdoor dinner party! Join us for Savor the Boulevard, inviting guests from the community to enjoy an exquisite evening of dining al fresco on the Boulevard.
Wire & Wood Alpharetta Songwriters Festival
Friday & Saturday, October 9–10, 2026
Downtown Alpharetta
Music will flow through the streets as talented artists perform their own songs with soulful melodies, magnificent vocals, and expressive lyrics while interacting with the audience. Listeners will learn the stories behind each song and may recognize some of the tunes that are played by their favorite musicians.
Alpharetta Restaurant Week
October 10–17, 2026
Alpharetta boasts an unbeatable lineup of top-notch culinary hot spots, and Alpharetta Restaurant Week is the perfect time for patrons to try a new restaurant or revisit a favorite. Participating restaurants will offer a special dinner menu with multiple courses for $25-$50+, and many also offer similar lunch menus for $20-$35+ (beverage, tax, and gratuity not included).
Paint the Town: Alpharetta Plein Air
October 20–24, 2026
Downtown Alpharetta
Plein air, from the French term en plein air, is the method of painting outdoors directly from life. Art lovers will have the chance to watch artists in action throughout the week with opportunities to purchase original works with hometown appeal, featuring locations such as Alpharetta City Center, parks, gardens, and more.
Alpharetta Women’s Half Marathon and 5K Race
November 1, 2026
Avalon, 400 Avalon Blvd.
Pack your running shoes and join us for the Alpharetta Women’s Half Marathon & 5k after crossing the finish line back at Avalon. All pre-registered race participants will receive an Alpharetta Women’s Half Marathon 5K shirt, finisher medal, goodie bag, and complimentary food and refreshments.
Season of Celebration Tree Lighting
November 21, 2026
Downtown Alpharetta
Come together to create special memories throughout the season with your family at this holiday extravaganza! Watch as 10,000 bulbs light up the city!
Lighting of Avalon
November 22, 2026
Avalon, 400 Avalon Blvd.
A celebration for the season you won’t want to miss! Get in the holiday spirit with festive music and free activities for the whole family. From the annual opening of Avalon on Ice to the magnificent tree lighting and an appearance from Jolly Old Saint Nick himself, there is something exciting for all to enjoy.
Lights on the Loop
December 2026
Alpha Loop between Old Milton Pkwy. & Northwinds Pkwy.
Celebrate the season with Alpharetta’s premier holiday experience! Lights on the Loop is a month-long celebration featuring a spectacular light display along a one-mile stretch of the Alpha Loop trail. This event is sure to draw hundreds of visitors and create unforgettable holiday memories.
Noon Year’s Eve
December 31, 2026
The Hotel at Avalon, 9000 Avalon Blvd.
Kick off your New Year’s celebration early and come out to Avalon’s Noon Year’s Eve Party at The Hotel at Avalon! This family-friendly event invites party-goers of all ages to ring in the new year with live music, face painting, crafts, and a countdown to Noon when a giant balloon drop will welcome in the New Year!
Celebrate Freedom Rodeo
May 2027
Wills Park Equestrian Center
The Celebrate Freedom Rodeo features all the traditional elements of a top-notch rodeo. Regular rodeo fans and those new to the rodeo circuit won’t want to miss the live action as cowboys and cowgirls compete in Bareback Bronc Riding, Break-Away Roping, Bull Riding, Calf Roping, Cowgirl’s Barrel Racing, Saddle Bronc Riding, Steer Wrestling and Team Roping. The NCPRA has made a commitment to maintain the highest standard possible with regards to animal treatment, cowboy personnel, stock quality and fairness to competitors.
Taste of Alpharetta
May 2027
Downtown Alpharetta
Taste of Alpharetta boasts an unforgettable array of culinary magic throughout the area’s charming downtown. This annual event will celebrate the vibrant food community of Alpharetta through dining events, cooking demos, culinary collaborations, and tasting tents galore.