Season of Celebration

This event has been cancelled for 2020.

View our list of festive can’t miss events. Spend the most wonderful time of the year in Alpharetta by planing a relaxing Alpharetta holiday retreat to get you and your crew in the joyous spirit

Town Green in Downtown Alpharetta
2 Park Plaza
This event is rain or shine

Kick off the holiday season in Downtown Alpharetta as celebration fills the streets with musical performances, a tree lighting, falling snow, photos with Santa, restaurants and food trucks, roasting marshmallows, a holiday market and more!

Holiday Activity Lineup

  • Tree Lighting
  • Free visits & photo opportunities with Santa and his elves
  • Live music and Alpharetta community group performances
  • Dinner and warm beverages with downtown businesses and food trucks
  • Have fun catching snowflakes in the falling snow
  • Roast Marshmallows around a warm fire
  • Free children’s crafts, face painting, balloon arts, bubbles and more
  • Alpharetta’s life-size Nutcracker Collection Arrival sponsored by local businesses and civic organizations
  • Complimentary gift wrapping station – folks can visit our local shops for all of their holiday gift shopping needs and take advantage of this great service!

In case of inclement weather, please visit for event updates.